Digital
kate spade new york, 30th anniversary reel. 2023. (Click to play.)

kate spade new york, 30th anniversary email. 2023.

kate spade new york Pre-Loved, homepage. 2023.

Paravel, homepage. 2022.

Paravel, About Us page. 2022.
LOFT, LOFTimist campaign landing page. 2020. (Click to explore.)

LOFT, No One Way campaign email. 2019.

Jack Spade, email. 2016.

Barneys New York, email. 2013.
Video
kate spade new york
I co-wrote the script for “To The Top,” an episode in kate spade new york’s #missadventure series starring Zosia Mamet and Miss Piggy (to this day, the most exciting celebrity I’ve ever met…and I used to be a party reporter). 2016.
LOFT
I wrote the script for the launch video of LOFT’s LOFTimist campaign, a celebration of women making positive change. One of the LOFTimists was Amanda Gorman, who went on to become the inaugural poet; it’s her voice you’ll hear in the video. 2020.
There’s lots more where that came from.
I also have experience in brand books, direct mail, product copy, naming, seasonal messaging strategy, ghostwriting, and all kinds of other things, words-related and otherwise (if you want a good otherwise story, ask me about the time I started a ravioli company). If you’d like to see more of my work or have any questions, just drop me a line.